>> From the press release:
On the fifth anniversary of the release of the landmark Xbox video game "Halo," Microsoft Game Studios and Bungie Studios today celebrated the milestone by announcing an exclusive hands-on experience with "Halo 3," one of the industry's most anticipated sequels. The Xbox Live multiplayer public beta, which is a pre-release version of the multiplayer experience of "Halo 3," is scheduled for availability in spring 2007 exclusively on the Xbox 360 video game and entertainment system.
In addition, Microsoft Game Studios and Bungie confirmed today that consumers will be able to experience the "Halo" universe this holiday season through a one-time airing of a stirring, 60-second "Halo 3" teaser ad. Finally, it was announced that new, premium downloadable content for "Halo 2," exclusive to Xbox 360, is scheduled for release in spring 2007.
On Dec. 4, the special 60-second "Halo 3" advertising spot will be broadcast, one time only, on ESPN's "Monday Night Football." The ad, created by advertising agency McCann Erickson, will provide viewers with a unique and compelling look at Master Chief and the world of "Halo 3." It is easily one of the most anticipated ads of the year and promises to be the biggest event in appointment advertising this year. It underscores the innovative approach and driving influence the "Halo" franchise has commanded. The television spot will also be available for download exclusively for Xbox 360 users via Xbox Live Marketplace.
In addition, gamers who have jumped in to Xbox 360 will be able to join legions of Xbox fans next spring in all-new multiplayer maps for "Halo 2" available for download through Xbox Live Marketplace. The exclusive "Halo 2" content will bring new experiences and excitement to the seminal sequel that made entertainment retail history in its first 24 hours -- with $125 million in sales -- and that boasts more than four billion online matches since its release in November 2004.
*cum cum cum cum*
God I hate him, he looks like a malteaser with a tash.
